Asia overtakes Europe as biggest beer producer
Author: Drunken Crayfish // Category: Uncategorized

Do you know that?
The family Boelens, whose brewery is based in the village of Belsele, has been brewing beer since the mid 1800?s, in the Waasland region of Belgium.
Kris Boelens, today?s owner and brewer at Brewery Boelens, took over the beer distributorship from his dad in 1980. During the 1970?s and 1980?s a revival for new and authentic beers emerged. Kris started to put the family?s old brewery back together and upgraded it with some stainless steel tanks, as legislation in Belgium and in Europe guarantees a hygienic brewing process. It was in 1993 that Kris started brewing Bieken, his first commercial specialty beer.
Today, Boelens brewery offers seven delicious brews: Bieken, Pagijs, Kerstbier (renamed SANTA-BE since 2006), Pagijs, Prinsesken, Waaslander, Wase Wolf. Every beer lover will find something to please him in the rich range of Boelens beers!
Cheers!
Belgium: Duvel Moortgat reaches agreement to buy De Koninck brewery
Belgium’s Duvel Moortgat nv said on August, 5 it has reached agreement on the acquisition of 100% of the shares of its rival, Brouwerij De Koninck group.
With this acquisition, Duvel Moortgat expands its portfolio of specialty beers; it also aims to reinvigorate the De Koninck beer brand.
Brouwerij De Koninck is located in the heart of Antwerp. De Koninck’s Bolleke is most popular in Antwerp and the surrounding area as well as in the Netherlands, but it also enjoys strong brand recognition throughout Belgium.
Duvel Moortgat is also acquiring significant real estate, mainly located in the Antwerp region. The acquisition also includes beer trader Brouwerij De Valk, based in Wijnegem. De Valk has grown to become a key supplier in the Antwerp region, delivering to hundreds of cafés and restaurants on a daily basis.
Michel Moortgat (CEO of Duvel Moortgat) states: “We are very pleased to be able to incorporate Brouwerij De Koninck into the Duvel Moortgat Group. Bolleke is not only a strong brand but also a quality specialty beer that fits perfectly into Duvel Moortgat’s range (Duvel, Chouffe, Maredsous, Liefmans, Vedett, Bel Pils). Our international distribution, including our own branches in Belgium, the Netherlands, France, the UK and the USA, provides an ideal operating base to progressively develop De Koninck. It did not take us long to reach agreement: family values and traditions are concepts that both breweries feel strongly about.”
The company did not disclose the value of the deal.
World: Asia overtakes Europe as biggest beer producer
Asian beer manufacturers produced 700 mln hl of beer in 2009, marking an increase of 5.5 per cent compared to the previous year.
At the same time, European beer companies experienced a production drop of 5.1 per cent to 115 billion pints during the same period, according to a study by the research department of Kirin Holdings Co, the Japanese beer giant.
Defying cultural stereotypes of beer-swilling Europeans, it is the first time that Asia has assumed the top spot in the world’s beer producing since annual records began in 1974 by the Kirin Institute of Food and Lifestyle.
Vietnam fuelled the surge in Asian beer production, with an increase of more than 24 per cent in beer manufacturing over 2009, according to the report.
India followed closely behind with an increase of 12.3 per cent, while China’s beer manufacturers also increased their output by seven per cent over the past year.
With the average Asian still consuming less beer than his or her European counterpart, there was still further scope for Asia to continue growing, according to Kyodo News.
‘There is more room for further growth in Asia down the track because Asians’ per capita consumption is relatively small,’ the report read.
Japan, however, did not contribute to the surge in beer production in Asia, instead experiencing a two per cent drop in production levels during the same period.
The figures reflect a long-running trend: the nation’s home beer market has shrunk by more than 15 per cent in volume terms over the past decade.
The continued decline in Japan’s beer industry has prompted breweries to increasingly invest outside the country.
Asahi Breweries, ranked the world’s 12th-largest beer maker, recently announced plans to keep 785 billion yen (£5.8billion) on tap for potential investments outside Japan over the next five years.
Vietnam, however, is enjoying a steady increase in the popularity of its beers, with its popular labels Hanoi Beer and Saigon Beer recently chosen to be the official beverages at this year’s Berlin International Beer Festival.
Hops festival inVal de Sambre – Fête du Houblon
Great hops festivity with best-gatherer contest: a unique event in Wallonia!
All amazing animations throughout the weekend: music, guided tours of the brewery, hot-air balloons with first flights opportunity, handicraft exhibitions and demonstrations, street animations.
Tourist and education garden with hop field.
Opening periods: from Friday 10 September 2010 to Sunday 12 September 2010.
Extra information: Free entrance!
Learn more about the Hops Festival on:
http://www.bierenaturelle.be
Tel.: +32 (0) 71 55 86 66 / +32 (0) 479 88 78 35
E-mail: angelus.br@swing.be
The history of Belgian beer:From the 17th century until the Second World War
In the 17th century, many different types of beer began to appear up and down the country. Each variety was characterized by the specific ingredients used and the quality of the water. Small breweries flourished at this time, and as in those days there were no sophisticated means of preserving the product, each village had its own brewery.
At the end of the 18th century, a historical event took place that was anything but beneficial to the tradition of brewing: the French Revolution. In addition to the fact that it put an end to brewers? guilds, the Revolution led to the destruction of many monasteries and abbeys, effectively wiping out much of the brewing industry. However, with the arrival of Napoleon on the scene brewing took off again thanks to a general economic recovery, although from that time on brewing would no longer be reserved for monks. It became a fully-fledged industry in its own right.
At the end of the 19th century, the scientific progress achieved by Louis Pasteur (1822-1895) in the study of yeast and the preservation of food by pasteurization gave breweries new impetus for some time. And these discoveries not only made it possible to preserve beer more efficiently, but they also improved the quality of beer, as the various types of yeast produce different flavors.
By the year 1900, there were 3,223 registered breweries in Belgium, including Wielemans’ Brewery in Forest (Brussels), which was considered to be the biggest and most modern in Europe. It was also in Brussels (in the brewery called the Grande Brasserie de Koekelberg, to be precise) that the first bottom-fermenting beer (Pils) was brewed in 1886.
After the First World War, there was a considerable drop in the number of breweries. In fact, by 1920 there were only 2,013. The reason was that there was a dearth of the raw materials and manpower needed for brewing, and the few breweries that resumed production had to be mechanized. In the 1930s, the economic crisis made the situation even worse, and the Second World War caused a further reduction in the number of breweries. As a result, in 1946 Belgium had only 755.
To be continued…
What is unique about Belgian chocolate?
Belgian chocolate itself has been popular since the 18th century, but a new process created by Jean Neuhaus in 1912 increased its popularity ten-fold. Neuhaus used a special version of chocolate called “couverteur” as a cold shell for what he called ‘pralines’.
These pralines are not the same as the sugary treats offered in American candy shops. Belgian chocolate pralines could be filled with a variety of flavored nougats or creams, such as coffee, hazelnut, fruit or more chocolate.
Few other chocolatiers in Neuhaus’ day could duplicate the complex flavors of his pralines. Many of the Belgian chocolate praline companies are still in operation today- Leonidas, Neuhaus, Godiva and Nirvana are famous for their gourmet pralines.
One technical advantage Belgian chocolate has over other chocolatiers is the storage of couverteur before use. In the chocolate making process, the cocoa beans are ground and mixed with sugar and cocoa butter and then smoothed out through tempering (careful addition of heat).
Most chocolate companies receive their chocolate in solid form, which means it must be reheated in order to be usable. Belgian chocolate companies often receive their couverteur in heated tanker trucks soon after the tempering process. Because the chocolate has not cooled, it retains much more of the aroma than the cooled varieties.




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